RMI - Brand Guidelines - Welcome to Formenvy
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RMI – Brand Guidelines

Brand consitency across all media

About This Project

In my role as first Art Director the Creative Director at RMI, my continuous focus revolved around fortifying the organization’s brand through the development of a contemporary, sophisticated design product family. By establishing a cohesive and compelling visual identity, we have not only enhanced brand recognition but also expanded the reach of RMI’s scientific endeavors to a wider audience. The comprehensive visual branding initiative encompasses logo redesign, establishment of new brand standards and colors, creation of a modern website and blog, development of report templates, and the enhancement of all digital and social media elements. Notably, I led the successful rebranding of Rocky Mountain Institute in 2012 and again in 2016.

RMI - Branding

Colorado, USA


started 2012

Art Direction, Branding, Digital